Ultimate Performance Solutions

The issue of body image plays an increasingly influential role in modern society. By fully understanding this common worry you will be able to understand your clients better and the results they want to achieve.

Females place greater emphasis, and meaning, on heir physical appearance and characteristics than males, and this leads to greater psychosocial dissatisfaction with their appearance. Using the Reasons for Exercise Inventory (REI) Smith et al (1998) found that females exercise primarily for weight and appearance concerns. This comes from the idea of perceived “beauty” and thinness, portrayed often in the media. Although while there is pressure on females to conform to the idealised image of thinness, it could be this very fact that acts as a major barrier and prevents females from engaging in regular exercise programmes.